Get RM50 off your first insurance product with Hong Leong Assurance, which is participating in the the Life Insurance Association of Malaysia (LIAM)’s initiative called “i-MULA50”.
i-MULA 50 is a Starter Pack Insurance Fund (SPIF) programme, initiated by LIAM in collaboration with participating members companies. A fund of RM5 million is established to support first-time buyers to purchase life insurance protection.
Hong Leong Assurance has two products under this initiative – the CI Shield 5 and Active Lifestyle Protector – which anyone can easy buy via the HLA Touch portal.

How to redeem:
- Head over to HLA Touch via the QR code below and click on either the CI Shield 5 and Active Lifestyle Protector product pages.
- Read the description of each product to see which one suits your needs.
- Once you have decided which plan to purchase, click “Buy Now”.
- Choose a plan and key in the information required. The i-MULA 50 logo will appear on eligible plan(s).
- Click “Proceed”, fill in the following application fields, and there will be a pop-up message to notify you on your eligibility to redeem the RM50.
- The RM50 deduction will be reflected on the page, and complete the payment process.
Terms and conditions apply but generally this RM50 rebate is available to first time insurance buyers who are buying policies with an annual premium ranging between RM75 to RM600, regardless of payment mode.
This rebate is limited to the first 100,000 applicants on a first-come, first serve basis.
For more information, visit HLA Touch.

